Sunday, April 25, 2010

The Sweet Scent of Peace in a Perfume Bottle


When I picked up my Globe and Mail newspaper the other day, I was pleasantly surprised by an article on Afghanistan. Not a military article; rather it was about a female entrepreneur named Barb Stegman who created a scent called 7Virtues.

She buys about two cups of orange blossom oil from a women's cooperative in Afghanistan at about $2500. This is a lot for the women, and it makes thousands of bottles of perfume for Barb. Stegman had a friend in the military, and their discussions led to her creative idea that would bring sustainability, commerce, and elevate the status of a women's collective? How do we create peace? One bottle at a time...

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